https://www.adrjournalshouse.com/index.php/Journalism-MassComm <p><em><strong>Journal of Advanced Research in Journalism &amp; Mass Communication</strong> has been indexed in <strong>Index Copernicus international</strong>.</em></p> <p><a href="https://journals.indexcopernicus.com/search/details?id=48899"><em><strong>Index Copernicus Value 2018 - 63.54</strong></em></a></p> Advanced Research Publications en-US Journal of Advanced Research in Journalism & Mass Communication 2395-3810 https://www.adrjournalshouse.com/index.php/Journalism-MassComm/article/view/2415 <p>Artificial intelligence (AI) is reshaping journalism through automated content creation, data-driven analytics, and personalized news delivery. According to recent studies, over <strong>50% of major global news agencies</strong> now employ AI-assisted tools for tasks ranging from automated reporting to real-time audience analytics. While AI promises efficiency and precision, it also introduces risks of bias, misinformation, and loss of human editorial judgment. This paper examines the dual nature of AI in journalism—its transformative opportunities and the ethical dilemmas it creates. It explores AI’s role in news automation, verification, audience targeting, and fact-checking, along with emerging challenges of transparency, algorithmic fairness, and accountability. The study concludes that integrating AI responsibly into journalism requires strong ethical guidelines, interdisciplinary collaboration, and public awareness to ensure technology serves truth rather than distorting it. The paper further suggests developing <strong>unified ethical auditing systems</strong> for AI-powered newsrooms to maintain accountability and public trust.</p> Uzma Abbas Copyright (c) 2025 Journal of Advanced Research in Journalism & Mass Communication https://creativecommons.org/licenses/by-nc/4.0 2025-11-17 2025-11-17 12 3&4 1 5 https://www.adrjournalshouse.com/index.php/Journalism-MassComm/article/view/2416 <p>The digital revolution has transformed journalism into a fast,networked, and interactive ecosystem where information travels globally within seconds. While this transformation has expanded access and participation, it has also introduced profound ethical and legal challenges. This paper explores the evolving landscape of media ethics and legal accountability in the digital age, focusing on misinformation, privacy, copyright violations, and the ethical use of user-generated content. It analyzes the role of regulatory frameworks such as the Information Technology Act (India), GDPR (Europe), and global press codes in defining responsible journalism. The discussion highlights how professional ethics must adapt to algorithmic amplification, influencer <br>culture, and real-time citizen journalism. It concludes by proposing strategies for reinforcing media accountability through digital literacy, newsroom training, transparent self-regulation, and collaborative fact-checking.</p> Uzma Abbas Copyright (c) 2025 Journal of Advanced Research in Journalism & Mass Communication https://creativecommons.org/licenses/by-nc/4.0 2025-11-17 2025-11-17 12 3&4 6 11