Akurathi Gayathri Devi, and Dr. T. S. Leeavathi. 2026. “ A Study On Robo – Advisory And Its Impact On Mutual Fund Investment Decisions Financial Service Industry”. Journal of Advanced Research in Operational and Marketing Management 9 (1):88-91. https://www.adrjournalshouse.com/index.php/Journal-OperationalMarketing-Mgt/article/view/2794.